Oct 21 2012

Innovating in Baked Beans

I often use baked beans as a stereotype of a food where the completion is mainly on price and the small entrepreneur has no chance of penetrating because he can't get his price competitive until, he has a market which he can't get until he is competitive. Now Rhodes seem to be turning my argument around.

click the image to visit the website

Here they come with different flavours and formulations and sell nutritional and demographic needs!

 

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